- Ducati Motor Holding SpA
- Motorcycle maker Ducati joined luggage company Tumi to produce a line of sleek travel bags.
Italian motorcycle maker Ducati says it entered an agreement with luggage company Tumi to launch a line of sleek, lightweight, red travel bags and cases that bear a resemblance to Ducati’s motorcycles.
The bags are part of a continuing effort by Tumi and other luggage makers to make suitcases more fashionable and to associate them more with the joy of traveling instead of the drudgery of hauling heavy parcels. Ducati says the bags reflect both companies’ “shared passion for design excellence and technological innovation.”
The bike maker also say the bags are designed to attract attention and make a positive, adventurous fashion statement in their owners’ behalf.
“The partnership between Ducati and Tumi truly embodies the excellence, style, creativity and innovative design which characterize our two brands,” says Gabriele Del Torchio, president and chief executive of Ducati Motor Holding SpA.
The new Tumi Ducati collection rolls out this fall and includes three travel cases, two duffels, a backpack and a bandoleer-style bag. The bags will be will be available starting Oct. 1 at Tumi stores and specialty shops. They will also be sold at Ducati.com, the Ducati Caffe’, Ducati Bookshop and at the Rome airport. Next spring the collection will also be available in black.
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